Wow, just realized I answered a question from a year ago!
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You don't need a salesperson. You are in the enviable position to be in a home services category that is a no brainer for advertising in the YP. You NEED to be in the YP. If you...
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The trick is to NOT pay $42 a lead. :thumbsup:
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It is going to depend on what cash reserves you have set aside for marketing (general rule is that startups-3 yrs allocate 15% to marketing) as to what you do with it. The tri...
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The trick with Adwords is YOUR site. Your site is going to determine the click price you pay, it's going to determine the conversion ratio of the traffic you send to it. So, bef...
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The dynamic of SM is to serve the home owner with multiple contractors (at potentially the lowest price because of multiple bids) to serve THEIR needs. For low margin home servi...
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